Umami

umami.is

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Simple, open-source, privacy-focused website analytics — a self-hosted, cookie-free alternative to Google Analytics.

Why it is useful

Umami tracks essential metrics (pageviews, referrers, devices) without cookies or personal data collection, making GDPR compliance far simpler than Google Analytics. It's lightweight enough to self-host on minimal server resources and has a clean dashboard that avoids GA's steep learning curve.